Big Data truly is
ubiquitous nowadays, and often we might not even understand how much it impacts
our daily lives.
1. Mobile maps and GPS
Nowadays, Big Data provides for the continual advancement
of mobile mapping. Since the IoT is a thing that
improves the more it is used, with the introduction of even more mobile app and smartphones in
addition to the liberalization of telecom grids, the quality of Big Data that
goes into providing correct real-time directions is staggering.
2. Online Shopping
Since the progress of Big
Data in retail,
the entire trade is totally changing. Retailers utilize Big Data from the time
you start your search through targeted ads all the way till the delivery of
your parcel. Of course, Big Data plays a pivotal role in online shopping where your tendencies are being noticed by web browsers,
even with GPS as well, for the purpose of targeted advertising.
Big Data will surely lead to several
other creative retail models in the near future
as space becomes pricier and warehouses are more profitable.
Big Data is continuously being
used in the context of smart cities to plan urban centers. Big Data enables
urban planners to create awareness about how cities function. This is also on a
much shorter timeline than available before. Urban planners can think of designing
cities over the course of minutes, hours, and days instead of years or decades.
A great example of Big Data in urban planning is how data can affect public transport functionality.
Big Data provides smart meters to
self-regulate power consumption for the most efficient energy consumption.
Smart meters collect information from receptors all over urban space. They ascertain
where energy ebbs and flows are highest at any given time, quite similar to
what transportation planners do with people. Then, the power is redistributed
across the whole grid to go to the areas it is needed most. Smart meters may look
expensive at first, but they will be the new norm. They will automatically
adjust to make sure the efficient distribution of power in a given network.
Finally, wearables are
everywhere. Using a device that monitors your activity and
sleep is excellent to keep on top of your health and fitness. Before we had to
write things down in journals to recall what we ate, or how much we walked. Now
with technology changing our lifestyles, we can track ourselves to ensure we keep
are just 5 ways that Big Data is everywhere in today's world. There are many
more - and we can't wait to see what the future will bring.